Entrepreneur. Speaker. Music Artist.

Serial entrepreneur Roberta Lucca (aka Beta Lucca) co-founded British video games studio Bossa Games, one of Europe’s most successful and creative gaming companies.

Listed as Forbes Top 50 Women in Tech and featured in the Financial Times, BBC News, WIRED, CNBC, Guardian and Sky News.

As an international keynote speaker, Roberta uses her unparalleled access to the games/tech startup world's inner sanctum to empower teams and executives at large organisations to develop an entrepreneurial mindset & fearless attitude to innovation.

Roberta has worked with companies worldwide, including Intuit, Ocado, Disney, Unilever, Forbes and the Festival of Marketing.

She’s also been a judge and angel investor on BBC One’s The Apprentice, and Amazon Prime US/UK TV show Ready Set StartUP.

Most recently, Octopus Ventures (investors in unicorns like Zoopla and Depop) appointed Roberta as a Venture Partner to set up their Games investments arm.

Beta is currently writing and recording her first EP under the artist name WUNDER BETA.